“If you don’t have a good idea, steal someone else’s.” Shepeard Mead wrote the book “How to Succeed in Business Without Really Trying” in 1952. It became a hit Broadway musical in 1961, won seven TONY awards and a film in 1967. You have seen the health insurance ads where “Present You and Future You” are both onscreen, with future you congratulating present you for decisions taken in the past, making life better for future you. This is an idea that can easily be adapted to your own business.
